Privacy Policy

Flowers By Susan are committed to protecting your privacy. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 1998 & subsequent revisions thereof). We collect information about you for two reasons: to process your order and to provide you with the best possible service.
We will not e-mail you in the future unless you have given us your consent (except to confirm orders).
We will give you the chance to refuse any marketing e-mail from us or from any other third party companies in the future.
The type of information we will collect about you includes:
your name
address
phone number
e-mail address
credit/debit card details
 
We will never collect sensitive information about you without your explicit consent.
The information we hold will be accurate and up to date. It is possible to obtain a copy of the information that we hold about you. If you find any inaccuracies we will delete or correct it promptly. Should you require a copy of such information, please write to us.
 
The personal information which we hold will be held securely in accordance with our internal security policy and English law.
 
We may use technology to track the patterns of behaviour of visitors to our site. This can include using a "cookie" which would be stored on your browser. You can usually modify your browser to prevent this happening (for example, using Internet Explorer select 'internet options' from the 'tools' menu, then click 'security', followed by 'custom level' and select 'disable cookies').
The information collected in this way can be used to identify you unless you modify your browser settings.
Cookies are also used as a further means of ensuring private and secure purchase sessions are operated within the site.
Every time you connect to our website we store a log of your visit which shows the unique number your machine uses when it is connected to the internet (IP address). This tells us what you looked at; whether the page request was successful or not and which browser you use to view the pages. The use of this data is strictly for statistical purposes only. This helps us to understand which areas of the site are of particular interest and also which pages are not being requested. It also tells how many people are visiting the website in total.
 
Data collected will not be shared with any other companies.
 
We may amend this policy from time to time. If we make any substantial changes in the way we use your personal information we will notify you by email or an announcement on the website.
 
If you have any questions/comments about privacy, you should email us.

 

 

Effective Date: May 21st 2018

 

Flowers by Susan trading as Elizabeth McKenna Flowers cares deeply about the privacy of its visitors and users, and is fully committed to protect their personal information and use it properly in compliance with data privacy laws. This policy describes how we may collect and use personal information, and the rights and choices available to our visitors and users regarding such information.

  

The purpose of this Privacy Policy is to provide you with a clear explanation of when, why and how we collect and use your personal information, as well as an explanation of your statutory rights.

 

Read this policy and make sure you fully understand our practices in relation to your personal information, before you access or use any of our Services. By accessing or using any of our services, you acknowledge that you have read this Privacy Policy.

 

1. Information we collect

1.1.  Visitor and User Information

 

We collect two types of information: Personal Information (which could be used to uniquely identify an individual) and Non-personal Information (which is non-identifying).

Personal information may be collected by visiting our store, telephoning us through our online portal.

  • The Non-personal Information collected by us mainly consists of technical and aggregated usage information, such as Visitors’ and Users’ browsing on our Services, session heatmaps and scrolls, non-identifying information regarding the Visitor’s or User’s device, operating system, internet browser, screen resolution, language and keyboard settings, internet service provider, referring/exit pages, date/time stamps, etc. This non personal information is collected automatically and does not enable us to identify the Visitor or User from whom it was collected.
  • The Personal Information collected by us mainly consists of contact details (e.g., e-mail address or phone number), billing details (name, physical billing address, payment method and transaction details), which are only collected from those visiting, telephoning us or online users when enquiringly to or purchasing pre-order goods and services. For online users, details regarding a browsing or usage session (IP address, Geo-location and/or device unique identifier), correspondences (including those made through or uploaded to our Services), and any other Personal Information provided to us by Visitors and/or Users through their access to and/or use of the Services. For the avoidance of doubt, any Non-personal Information that is connected or linked to Personal Information (for example, in order to improve the Services we offer) is deemed and treated by us as Personal Information, as long as such connection or linkage exists.
  • Personal information also relates to information provided to us by users and clients when placing an order for delivery to a recipient. Recipient data is confidential and not shared with any internal, external or third party under any circumstances. Any recipient may contact us to request their data be removed in accordance with our user data policy as detailed below.

 

 

1.3 Job Applicant Information

 

We also collect information that is provided to us by job candidates, when they apply to any of the open positions.

 

2. Information Collection

There are two main methods we use:

  • We collect information through your use of the Services. When you visit us, telephone us or use our online services, including when you browse the Website or any User Website, register a User Account, edit your User Website and upload information and content we are aware of it and will usually gather, collect and record such uses, sessions and related information, either independently or with the help of third-party services as detailed in Section ‎8 below, including through the use of “cookies” and other tracking technologies, as further detailed in Section ‎9 below.
  • We collect information which you provide us voluntarily. For example, we collect the Personal Information you provide us when you register to our Services; when you sign in to our Services via third party services such as Facebook or Google; when you place purchases; when you submit or upload such Personal Information as you use any of our Services; and/or when you contact us directly visiting our store, telephoning us  or by emailing us.                                                                            
  •  
  • 3. Information Usage

We collect such Non-personal and Personal Information for the following purposes:

  • To provide and operate our Services;
  • To further develop, customize and improve our Services, based on Visitors’ and Users’ common or personal preferences, experiences and difficulties;
  • To provide our Users with ongoing customer assistance and support;
  • To be able to contact our Visitors and Users with general or personalized service-related notices and promotional messages (as further detailed in Section ‎10 below);
  • To create aggregated statistical data and other aggregated and/or inferred Non-personal Information, which we may use to provide and improve our respective services;
  • To enhance our data security and fraud prevention capabilities;
  • To consider Applicants’ for a job vacancy.
  • To comply with any applicable laws and regulations.

We will only use your Personal Information for the purposes set out in Section 3 where we are satisfied that:

  • Our use of your Personal Information is necessary to perform a contract or take steps to enter into a contract with you (e.g. to provide you with our services, to provide you with our customer assistance and support), or
  • Our use of your Personal Information is necessary to comply with a relevant legal or regulatory obligation that we have.

Our Services are not permitted to children under 18 years of age.  No one under age 18 should provide any Personal Information to us through any of our Services.  We do not knowingly collect Personal Information from children under 18. Parents and guardians should supervise their children's activities at all times.

4. Information Storage

Flowers by Susan trading as Elizabeth McKenna Flowers visitors and Users’ Personal Information may be stored by us and service providers in the United Kingdom and United States of America for the proper delivery of our Services and/or as may be required by law.

 

Upon request Flowers by Susan trading as Elizabeth McKenna Flowers will provide you with information about whether we hold any of your Personal Information. As per GDPR in the EU you may request access, correct, or request deletion of your Personal Information by contacting us via the contact details below. We will respond to your request within a timeframe imposed by local laws or a reasonable timeframe.

 

Please note that permanently deleting your records erases all of your information on our database. After completing this process, your User Account and all its data will be removed permanently, and we will not be able to restore your account or retrieve your data in the future. If you contact us in the future, the online system will not recognize your account and Support agents will not be able to locate the deleted account.

5. Users-of-users' Information

Flowers by Susan trading as Elizabeth McKenna Flowers may collect, store and process certain Non-personal and Personal Information solely on our Users’ behalf and at their direction. 

 

 

6. Sharing personal information with third parties

 

Flowers by Susan trading as Elizabeth McKenna Flowers may share your Personal Information with third parties (or otherwise allow them access to it) only in the following manners and instances:

 

6.1. Third Party Services:

 

Flowers by Susan trading as Elizabeth McKenna Flowers use a few 3rd party providers whose services and solutions complement, facilitate and enhance our service. These include hosting and server co-location services, communications and content delivery networks (CDNs), data and cyber security services, billing and payment processing services, domain name registrars, fraud detection and prevention services, web analytics, e-mail distribution and monitoring services, performance measurement, data optimization and our legal and financial advisors (collectively, “Third Party Service(s)”).  Such Third Party Services may receive or otherwise have access to our Visitors’ and Users Personal Information, in its entirety or in part – depending on each of their particular roles and purposes in facilitating and enhancing our Services and business, and may only use it for such purposes. We do not share personal information with third parties for any other reason.

Note that while our Services may contain links to other websites or services, we are not responsible for such websites’ or services’ privacy practices. We encourage you to be aware when you leave our store or online services and read the privacy statements of each and every website and service you visit before providing your Personal Information. This Privacy Policy does not apply to such linked third -party websites and services.

 

6.2. Law Enforcement, Legal Requests and Duties:

 

Where permitted by local data protection laws, Flowers by Susan trading as Elizabeth McKenna Flowers may disclose or otherwise allow others access to your Personal Information pursuant to a legal request, such as a subpoena, legal proceedings, search warrant or court order, or in compliance with applicable laws, if we have good faith belief that the law requires us to do so, with or without notice to you.

 

6.3. Protecting Rights and Safety:

 

Flowers by Susan trading as Elizabeth McKenna Flowers  may share your Personal Information with others if we believe in good faith that this will help protect the rights, property or personal safety of floristPro, any of our Users, any Users-of-Users, or any member of the general public, with or without notice to you.

 

6.4. Social Media Features and Framed Pages:

 

Our Services include certain Social Media features and widgets,  single sign on features, such as the “Facebook Connect” or “Google Sign-in”, the “Facebook Like” button, the “Share this” button or other interactive mini-programs (“Social Media Features”).These Social Media Features may collect information such as your IP address or which page you are visiting on our Website, and may set a cookie to enable them to function properly. Social Media Features are either hosted by a third party or hosted directly on our Services. Your interactions with these third parties’ Social Media Features are governed by their policies and not ours.

 

In addition, our Services may enable you to share your Personal Information with third parties directly, such as via page framing techniques to serve content to or from Third Party Services or other parties, while preserving the look and feel of our Website and Services (“Frames”). Please be aware that if you choose to interact or share any Personal Information via such Frames, you are in fact providing it to these third parties and not to us, and such interactions and sharing too are governed by such third parties’ policies and not ours.

7. Use of cookies and other tracking technologies

Flowers by Susan trading as Elizabeth McKenna Flowers and certain third party services may use cookies and similar tracking technologies throughout our services. These technologies are used mostly for stability, security, functionality, performance and advertising purposes.You may block, opt-out of or otherwise manage such tracking technologies by yourself, through your browser settings or other sources – but please note that this may adversely affect the way you experience our services.

8. Communications

8.1. Messages:

 

We may use your Personal Information to send you promotional content and messages by e-mail, calls and similar forms of communication.

 

If you do not wish to receive such promotional messages or calls, you may notify Flowers by Susan trading as Elizabeth McKenna Flowers  at any time or follow the “unsubscribe” or STOP instructions contained in the promotional communications you receive. 

 

8.2. Service and Billing Messages:

Flowers by Susan trading as Elizabeth McKenna Flowers may also contact you with important information regarding our Services, or your use thereof. For example, we may send you a notice (through any of the means available to us) that is in process or completed if a certain Service is temporarily suspended, a service which has a query which in order to complete we need you contact you, send you reminders or warnings regarding upcoming or late payments for your current or upcoming invoices or subscriptions; forward abuse complaints; or notify you of material changes in our Services.

 

It is important that you are always able to receive such messages. For this reason, you are  not be able to opt-out of receiving such Service and Billing Messages unless you are no longer a Flowers by Susan trading as Elizabeth McKenna Flowers  user or client, provided that all payment obligations are fulfilled (which can be done by deactivating your account).

9. Your rights in relation to your personal information

It is imperative that you have control over your Personal Information which is why we enable you to receive a copy of, update, amend, delete, or limit the use of your Personal Information.

 

Before disclosing the requested Personal Information, we may ask you for additional information in order to confirm your identity and for security purposes. We reserve the right to charge a fee where permitted by law (e.g., if your request is unfounded or excessive).

 

You have the right to file a complaint with your local supervisory authority for data protection (but we still recommend that you contact us first).

 

If you are a  Flowers by Susan trading as Elizabeth McKenna Flowers Visitor or User, and you wish to receive a copy, access and/or request us to make corrections to the Personal Information that you have stored with us (either yours or your Users-of-Users’), or wish to request a list of what Personal Information (if any) pertaining to you we disclosed to third parties for direct marketing purposes. We will make all reasonable efforts to complete your request promptly (unless we require further information from you in order to fulfil your request), subject to legal and other permissible considerations.

10. Data Retention

We may retain your Personal Information for as long as your User Account is active, as indicated in this Privacy Policy or as otherwise needed to provide you with our Services.

 

We may continue to retain such Personal Information even after you deactivate your User Account and/or cease to use any particular Services, as reasonably necessary to comply with our legal obligations, to resolve disputes regarding our clients and Users prevent fraud and abuse, enforce our agreements and/or protect our legitimate interests. We maintain a data retention policy which we apply to information in our care. Where your Personal Information is no longer required we will ensure it is securely deleted.

11. Security

Securing your personal information, and use various security measures to better protect it.

 

However, as we can’t guarantee absolute protection – we encourage you to be careful, set a strong password for your account, and avoid submitting any sensitive information which, if exposed, could cause you major harm.

12. Updates and Interpretation

We may update this Privacy Policy as required by applicable law, and to reflect changes to our information collection, usage and storage practices. If we make any changes that we deem as “material” (in our sole good faith discretion), we will notify you prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.

 

Unless stated otherwise, our most current Privacy Policy applies to all information that we have about you and with respect to our Store, Website and other Services.

13. Contacting Us

If you have any questions about this Privacy Policy or wish to exercise any of your rights as described in this document, please contact us at hi@elizabethmckennaflowers.co.uk We will attempt to resolve any complaints regarding the use of your Personal Information in accordance with this Privacy Policy.